From the road, to the track, to the treadmill - now onto the Pitch. We are just getting started.
A Huge Milestone for Ochy
We are incredibly proud to announce our official partnership with Juventus Football Club as part of the Juventus Forward innovation initiative.
Earlier this week in Turin, Ochy was unveiled alongside a selected group of startups as part of the Forward Squad at the Allianz Stadium. Being chosen by one of the most iconic clubs in world football is more than an announcement — it is a powerful validation of the work our team has built over the past years.
This marks our first partnership with a professional football club.
And it represents a major step forward in our mission.
What Is Juventus Forward?
Juventus Forward is the club’s strategic innovation program designed to identify and collaborate with high-potential startups shaping the future of sport.
The initiative brings together technology companies working across performance, fan engagement, health, and digital transformation — giving them the opportunity to pilot, validate, and scale solutions within one of the most respected football institutions globally.
By launching the Forward Squad, Juventus is positioning innovation as a strategic pillar for the years ahead — integrating new technologies directly into the club’s ecosystem.
To be selected as part of this initiative is both an honour and a responsibility.
Why This Matters for Ochy
At Ochy, we believe that everyone who practices a sport involving running deserves access to lab-quality, objective gait analysis.
Until recently, this level of biomechanical insight was limited to laboratory settings, elite research centres, or specialized performance facilities.
Our technology changes that.
Compatible with any camera, Ochy delivers real-time, full-body running gait analysis powered by proprietary AI algorithms — bringing performance diagnostics directly onto the field.Football is a sport built on:
- Repeated high-intensity sprints
- Acceleration and deceleration
- Cutting, pivoting, and change of direction
- Cumulative load across congested match schedules
Running mechanics play a fundamental role in both performance output and injury prevention.
This partnership opens the door to applying objective, field-ready biomechanics to professional football environments — helping athletes sustain performance and reduce injury risk across long seasons.
A Mission Rooted in Personal Experience
Ochy’s mission is deeply personal.
Our CEO and co-founder, Khaldon Evans, experienced firsthand how injury can interrupt momentum, ambition, and career progression. That experience shaped our core belief:
- Performance should not rely on guesswork.
- Prevention should not be reactive.
- Access to biomechanical insight should not be exclusive
This belief now extends beyond running into football — and any sport where movement quality determines longevity.
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From Running to Football — Expanding the Ecosystem
Ochy has grown within the running ecosystem — supporting runners, athletic federations, medical professionals, and running specialty stores with objective movement insights.
Partnering with Juventus allows us to take that foundation into a new sporting context.
With this collaboration, we begin to explore how AI-driven gait analysis can support football performance workflows, athlete monitoring, and long-term development strategies.
The Path Forward
This partnership is not just about entering football. It is about reinforcing a global mission: To make lab-quality running gait analysis accessible to every sport that involves running, powered by AI.
For more details about the Juventus Forward initiative and the Forward Squad announcement, you can read the official overview here.